White papers on Xtract concepts to provide in-depth understanding of social marketing intelligence.
Xtract White Paper: Matching products and customers, June 17th, 2010
Improving customer satisfaction with predictive analytics in product marketing
Improving customer satisfaction with predictive analytics in product marketing
Xtract White Paper: Business-driven Churn Management, May 20th, 2010
The roadmap to effective and efficient churn management using predictive analytics.
The roadmap to effective and efficient churn management using predictive analytics.
Xtract White Paper: Helping Prepaid Operators, February 19th, 2010
helping prepaid operators avoid value-destroying marketing campaigns and increase marketing effectiveness
helping prepaid operators avoid value-destroying marketing campaigns and increase marketing effectiveness
Xtract White Paper: Using Social Network Insight To Its Full Extent, February 19th, 2010
Using Social Network Insight To Its Full Extent
Using Social Network Insight To Its Full Extent
Xtract White Paper: Who are really your most valuable customers, February 6th, 2009
Who are really your most valuable customers – Introducing the concept of Social Revenue
Who are really your most valuable customers – Introducing the concept of Social Revenue
Xtract White Paper: Brands need People and People Need Brands, October 30th, 2008
Brands Need People and People Need brands: How social analytics benefit consumers while protecting their privacy
Brands Need People and People Need brands: How social analytics benefit consumers while protecting their privacy
